All of my packages are created and designed uniquely and specifically for you and your business. They will not simply be made from a standard template. What this means for you is that your website is designed completely from scratch so you can have the exact dream website you want. It is important to remember that different businesses need different features on their website, elements that are both functional and aesthetic. Purple Espresso works closely with its clients so that they can bring to life their clients vision of their website.
Using a pre-built template for some business can be a perfectly adequate solution. However, for the majority of businesses they can be incredibly restrictive. Clients will find that the design they want will not be able to be achieved as the designer will say that they design will not fit the template. Over time they can give the client the inability to expand the website. Some websites are constructed using plugins for example Wordpress sites. Plugins can prove to be unreliable, insufficient and contain bugs that make them highly insecure and vulnerable to hackers. Plugins can often crash when combined and are not often optimised providing unnecessary code. This can make the website load sluggishly and possibly become unresponsive. Another drawback to templates is that when things do go wrong there can be a lack of support and a successful solution as the designer did not write the code. Finally, templates can just look the same and not give the client a unique look to their website.
Once your design is created and you are happy with it, I will build your website writing clean code from scratch using the latest W3C, HTML5 and CSS3 standards. By writing clean code from scratch the site will be optimised for speed. Your website will be mobile and tablet responsive ready meaning it will be created to look good whatever the screen size or device. I will work with you at every step to ensure the design meets your requirements and is fine tuned.
How I create your website at Purple Espresso
Click here to find out more
Do you have an existing website? Purple Espresso can re-design and build you a new website.
Some websites unfortunately just don’t look that great! The typography looks dated with no imagination, colours are bland and the content looks shoved together with no thought. Even the content doesn’t showcase your business with glowing inspiration. Then it’s time for a refresh. I work closely with my clients to ensure their design best presents their brand uniformity online.
Most people use their mobile phone to search on the internet. This might be the first occasion that a potential customer sees your business. So you want your website to fit the screen of their device. Fear not, I design and build your website using Responsive Web Design. Therefore it will look great regardless of what screen your users are viewing on.
Sometimes websites can have really cool features and look great BUT can be so slow to load. Websites that use too many plugins can over time become sluggish or clash slowing your website down dramatically. Other factors include websites that are developed using code that is bloated or having images that are not optimised. I design your website and write all my own clean code to minimise loading times keeping your audience engaged.
Have you ever visited a website which is really hard to navigate, buttons that you press that do not work? Elements like contact forms that are just hard to find? In our modern world that we live, people expect your website to work. If something is difficult to find or doesn’t work as expected they may search elsewhere. I make sites that are easy to navigate so you keep your potential customers browsing on your website without frustration.
It is no problem if you already have an existing website domain address. Before launching your re-designed website I can setup a test domain to view your new website on. This way I can make sure you are happy with the finished website before transferring over. Don’t worry too; I am sensitive to the timing of when the new website transfers over to limit possible downtime from your old site.
Unfortunately I cannot update any existing websites that are not created originally by us. The reason for this is that the existing site may have been built using a WYSIWYG program like WIX that does not use clean code or perhaps a CMS like Wordpress. As I build every website myself from scratch I have a policy where I 100% stand behind everything I build. As I build everything from scratch therefore I can fully support and be able to make changes and tweaks. Also there are generally issues of liability of multiple developers editing the same code over time.
All of my websites are created to be mobile, tablet and desktop friendly.
Essentially responsive web design (RWD) means an approach aimed at creating websites that give the user an optimal viewing experience. So regardless of what device the user is using to view your website, I will build the website to adapt responsively to suit your screen size.
Your audience may use a variety of screens and devices to search for your business online. First impressions of your business are very important to me so I will build your website to be easily read and navigate without the need for zooming and panning out with content that is missing from the screen. With Google changing its algorithm frequently, it now gives websites a higher ranking if they are designed responsively. When people are out and about and want to search for your business. Do you think they are more likely to leave your website if it does not look or perform well on their mobile/tablet?